Purpose-Driven Brands
Building profitable companies that prioritize community and ethical initiatives.
Purpose-Driven Brands
Caelor is a UK-based parent company dedicated to building purpose-driven brands in sport and fitness, prioritizing community and ethical initiatives over profit.
Purpose-Driven Brands
Building impactful brands in sport and fitness, prioritizing community and ethical initiatives.
Purpose-Driven Brands
Community-Focused Initiatives
At Caelor, we create and nurture brands that prioritize community impact, investing 75% of our revenue into grassroots sports and ethical projects, proving profitability can coexist with purpose.
Innovative Sports Solutions
Ferrus and Keyglory are our flagship brands, designed to revolutionize gymwear and pub sports technology, embodying our commitment to quality, community, and sustainable growth in the sports industry.
Empowering Grassroots Sports
Our mission is to support grassroots initiatives through ethical business practices, ensuring that every brand under Caelor contributes to a healthier, more engaged community, fostering a love for sport and fitness.
Purpose-Driven Brands
Join us in building a future where profit serves purpose. Explore our brands and support community-driven initiatives today.